A Focus Group is a group of 10-15 accounting firms of similar size that meet twice a year for an intense 1-day workshop with Chris Frederiksen. Participants work on strategy and practice issues, share ideas, develop relationships, get new ideas and discover new resources. Attendees set the agenda, but topics have included (to name a few):
- Staff Compensation Models
- Billing Rate Comparison
- Marketing Planning
- New Service Planning
We ask each firm to send 2 representatives to each meeting — these can be the same individuals each time or different ones . . . in fact, it’s a great way to expose young partners to the real issues of running a CPA firm.
During the Focus Group you'll be made aware of the latest issues and trends in the profession and have the opportunity to share ideas and best practices.
Three important features of each meeting are:
1. Each firm reviews and explains what they have accomplished in the prior 6 months;
2. At the end of the meeting, each firm details and discusses what they plan to accomplish in the next 6 months;
3. All the discussions, information and recommendations from the meeting are summarized and sent out to participants.
We have successful Focus Groups operating in several other regions, and participants who attend regularly can attest to the importance of the Focus Group being a part of their annual strategy meetings.
Your Investmentl
Focus Groups in TX, GA, CA
First attendee: $500
Additional attendees from the same firm: $400
Focus Groups in NC
$400 per person.
Fees include breakfast, lunch and refreshments during the program. It excludes participants travel and accommodation.
Seats are strictly limited and based on your suitability to 'fit' the group.
2020 Reserves the right to cancel events with less than 10 participants. The registration cut off date is Friday December 31, 2010. A full refund will be issued in the event of cancellations.
