2020 Group USA is a leader in Professional Education for practicing accountants.  We offer NASBA certified courses in a wide range of disciplines both in person and via the web.

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Be 1 of the first 500 to register for your FREE practice management CD

Driving Revenue in Your Accounting Firm

Introduction

• What do your clients really want?
• What does a perfect practice look like?
• Specialization opportunities - by industry, profession, product and services
• Designing a 5-year growth plan

Expanding your existing services

• Which services are really in demand?
• Which services are easiest to expand?
• How to productize what you're offering
• Best marketing strategies to fit your market

Offering new services

• What's hot and what's not?
• Comprehensive wealth management is a must
• Business advisory services that add value
• Benchmarking, KPI analysis and profit improvement
• Alliances and support options
• Selecting strategic partners to build competence

Efficiency = Profitability

• Electronic Workflow systems 
• Cloud technology is here to stay 
• Slashing the costs of telephony
• New ideas on document management
• Latest hardware and software update
• Security concerns and a legislative review

Using Technology to drive revenue

• CRM and contact management database systems
• E-communication systems
• Website development and SEO 

 Getting your Marketing Program right

• Specialization, focus and branding
• Establishing a Direct Marketing program
• Effective collateral materials
• Driving your referral network
• Getting everyone in the firm to "do it"
• Who's going to make it happen? What are your support options?

Getting your Marketing Program right

• Working ON your practice
• Designing and implementing your Action Plan

 Download the Seminar Brochure

Be 1 of the first 500 to register and receive your FREE practice management CD.

Titles include:

• Loyalty Driven Growth

• A Disciplined Approach to Practice Development

• Trends in the Profession: Leadership & Succession

• Trends in the Profession: Mergers & Acquisitions

A $50 (for seminars) or $10 (for webinar) cancellation fee will be charged if you cancel less than seven days prior to the seminar date.  Please advise us as soon as possible if you need to substitute an attendee or change location.